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Get Your Website Audit Today
Unlock insights and strategies for healthcare marketing to enhance your website's performance and security. Request a comprehensive website audit to identify areas for improvement and ensure optimal functionality.
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Healthcare
, Marketing
The Vital Role of Healthcare Marketing in Today’s Complex Environment
In today’s complex healthcare landscape, navigating the myriad challenges is a task that requires strategic thinking, adaptability, and resilience. With pressures such as decreasing reimbursements, increasing costs, and legislative complexities, the road ahead seems daunting. However, ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
Hashtags for ASCs
Most healthcare organizations have (sometimes reluctantly) come to admit that they need a social media presence. From Ambulatory Surgery Centers to neighborhood clinics, healthcare companies know that social media posts are your chance to meet patients ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
How to Get Started with Healthcare Social Media Marketing
Setting Up Business Pages on Facebook, Instagram, and LinkedIn Love it or hate it, social media is a critical marketing tool for doctors, clinics, and healthcare organizations. And that can be intimidating. Left to its own ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
Marketing to Support Increased Revenue for ASCs
Marketing to Support Increased Revenue for ASCs The healthcare industry has endured a significant transformation over the past few years, encountering challenge after challenge. From Covid-19 to staffing shortages to supply chain issues, increased costs, and ...
Kimberly Winkleman
COO
Healthcare
, Marketing
, Patient Experience
, Research
How Healthcare Leaders Drive Culture and Employee Recruitment
Today’s hiring climate can be challenging for healthcare companies. Ensuring adequate staffing has become a daily concern. As a result, many companies are instituting recruitment campaigns. At the heart of many of these campaigns is a ...
Kimberly Winkleman
COO
Healthcare
, Marketing
, Patient Experience
, Research
Struggling to Retain Talented Healthcare Workers?
It’s one thing to hire new talent. It’s another thing to get them to stay. In the wake of Covid-19 (and the way people have reacted to healthcare professionals since), retaining top talent has been a ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
, Research
Tips to Motivate People to Enter The Healthcare Field
Today’s recruitment challenges can feel profound, and long term solutions will be needed in order for staffing levels to return to more sustainable levels. But that doesn’t mean medical and healthcare organizations should simply sit back ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
, Research
The Role of AI in Healthcare
Artificial Intelligence (AI) has been making waves across various sectors, and the healthcare and medical industries are no exception. Generative AI platforms, including advanced language models such as ChatGPT, are increasingly being used by medical professionals ...
PatientX Agency

Inbound Marketing
, Marketing
, Patient Experience
The Value of Personas
When you’re marketing, it’s important to have a target audience. This is true for inbound marketing, content marketing–or basically any other kind of marketing. You need to know who you’re marketing to in order for any ...
PatientX Agency

Inbound Marketing
, Marketing
Hubspot for Healthcare Marketing
Over 77% of patients will search for reviews before ever making an appointment with a healthcare provider. This reflects a reality of modern medicine: patients have a lot of choices. Which means marketing is an essential ...
Kimberly Winkleman
COO
Branding
, Marketing
The Importance of Online Reputation
How many stars does your medical practice have? Three? Four? Maybe your rating is all the way up to five stars. The answer could have profound implications for the success of your healthcare business. That’s because ...
PatientX Agency
Get Your Website Audit Today
Unlock insights and strategies for healthcare marketing to enhance your website's performance and security. Request a comprehensive website audit to identify areas for improvement and ensure optimal functionality.
More details
Healthcare
, Marketing
The Vital Role of Healthcare Marketing in Today’s Complex Environment
In today’s complex healthcare landscape, navigating the myriad challenges is a task that requires strategic thinking, adaptability, and resilience. With pressures such as decreasing reimbursements, increasing costs, and legislative complexities, the road ahead seems daunting. However, ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
Hashtags for ASCs
Most healthcare organizations have (sometimes reluctantly) come to admit that they need a social media presence. From Ambulatory Surgery Centers to neighborhood clinics, healthcare companies know that social media posts are your chance to meet patients ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
How to Get Started with Healthcare Social Media Marketing
Setting Up Business Pages on Facebook, Instagram, and LinkedIn Love it or hate it, social media is a critical marketing tool for doctors, clinics, and healthcare organizations. And that can be intimidating. Left to its own ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
Marketing to Support Increased Revenue for ASCs
Marketing to Support Increased Revenue for ASCs The healthcare industry has endured a significant transformation over the past few years, encountering challenge after challenge. From Covid-19 to staffing shortages to supply chain issues, increased costs, and ...
Kimberly Winkleman
COO
Healthcare
, Marketing
, Patient Experience
, Research
How Healthcare Leaders Drive Culture and Employee Recruitment
Today’s hiring climate can be challenging for healthcare companies. Ensuring adequate staffing has become a daily concern. As a result, many companies are instituting recruitment campaigns. At the heart of many of these campaigns is a ...
Kimberly Winkleman
COO
Healthcare
, Marketing
, Patient Experience
, Research
Struggling to Retain Talented Healthcare Workers?
It’s one thing to hire new talent. It’s another thing to get them to stay. In the wake of Covid-19 (and the way people have reacted to healthcare professionals since), retaining top talent has been a ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
, Research
Tips to Motivate People to Enter The Healthcare Field
Today’s recruitment challenges can feel profound, and long term solutions will be needed in order for staffing levels to return to more sustainable levels. But that doesn’t mean medical and healthcare organizations should simply sit back ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
, Research
The Role of AI in Healthcare
Artificial Intelligence (AI) has been making waves across various sectors, and the healthcare and medical industries are no exception. Generative AI platforms, including advanced language models such as ChatGPT, are increasingly being used by medical professionals ...
PatientX Agency

Inbound Marketing
, Marketing
, Patient Experience
The Value of Personas
When you’re marketing, it’s important to have a target audience. This is true for inbound marketing, content marketing–or basically any other kind of marketing. You need to know who you’re marketing to in order for any ...
PatientX Agency

Inbound Marketing
, Marketing
Hubspot for Healthcare Marketing
Over 77% of patients will search for reviews before ever making an appointment with a healthcare provider. This reflects a reality of modern medicine: patients have a lot of choices. Which means marketing is an essential ...
Kimberly Winkleman
COO
Branding
, Marketing
The Importance of Online Reputation
How many stars does your medical practice have? Three? Four? Maybe your rating is all the way up to five stars. The answer could have profound implications for the success of your healthcare business. That’s because ...
PatientX Agency

Healthcare
, Marketing
The Vital Role of Healthcare Marketing in Today’s Complex Environment
In today’s complex healthcare landscape, navigating the myriad challenges is a task that requires strategic thinking, adaptability, and resilience. With pressures such as decreasing reimbursements, increasing costs, and legislative complexities, the road ahead seems daunting. However, ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
Hashtags for ASCs
Most healthcare organizations have (sometimes reluctantly) come to admit that they need a social media presence. From Ambulatory Surgery Centers to neighborhood clinics, healthcare companies know that social media posts are your chance to meet patients ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
How to Get Started with Healthcare Social Media Marketing
Setting Up Business Pages on Facebook, Instagram, and LinkedIn Love it or hate it, social media is a critical marketing tool for doctors, clinics, and healthcare organizations. And that can be intimidating. Left to its own ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
Marketing to Support Increased Revenue for ASCs
Marketing to Support Increased Revenue for ASCs The healthcare industry has endured a significant transformation over the past few years, encountering challenge after challenge. From Covid-19 to staffing shortages to supply chain issues, increased costs, and ...
Kimberly Winkleman
COO
Healthcare
, Marketing
, Patient Experience
, Research
How Healthcare Leaders Drive Culture and Employee Recruitment
Today’s hiring climate can be challenging for healthcare companies. Ensuring adequate staffing has become a daily concern. As a result, many companies are instituting recruitment campaigns. At the heart of many of these campaigns is a ...
Kimberly Winkleman
COO
Healthcare
, Marketing
, Patient Experience
, Research
Struggling to Retain Talented Healthcare Workers?
It’s one thing to hire new talent. It’s another thing to get them to stay. In the wake of Covid-19 (and the way people have reacted to healthcare professionals since), retaining top talent has been a ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
, Research
Tips to Motivate People to Enter The Healthcare Field
Today’s recruitment challenges can feel profound, and long term solutions will be needed in order for staffing levels to return to more sustainable levels. But that doesn’t mean medical and healthcare organizations should simply sit back ...
Kimberly Winkleman
COO
Marketing
, Patient Experience
, Research
The Role of AI in Healthcare
Artificial Intelligence (AI) has been making waves across various sectors, and the healthcare and medical industries are no exception. Generative AI platforms, including advanced language models such as ChatGPT, are increasingly being used by medical professionals ...
PatientX Agency

Inbound Marketing
, Marketing
, Patient Experience
The Value of Personas
When you’re marketing, it’s important to have a target audience. This is true for inbound marketing, content marketing–or basically any other kind of marketing. You need to know who you’re marketing to in order for any ...
PatientX Agency

Inbound Marketing
, Marketing
Hubspot for Healthcare Marketing
Over 77% of patients will search for reviews before ever making an appointment with a healthcare provider. This reflects a reality of modern medicine: patients have a lot of choices. Which means marketing is an essential ...
Kimberly Winkleman
COO
Branding
, Marketing
The Importance of Online Reputation
How many stars does your medical practice have? Three? Four? Maybe your rating is all the way up to five stars. The answer could have profound implications for the success of your healthcare business. That’s because ...
PatientX Agency