PatientX regularly works with medical professionals on ways to engage patients through social media and recently contributed an article, ‘5 Key Tactics to Help Engage Your Patients with Social Media‘ that can be found in the December issue of Midwest Medical Edition.
Social media is becoming a cornerstone of communication for patient engagement. Practitioners open the door of collaboration with patients when they put valuable knowledge at their fingertips. In the article Kimberly Martinez and Jeffrey Nasers discuss simple tactics for developing a strong social media strategy including:
- Use of content
- Being genuine
- Asking questions
- Using graphics, links, and videos
- Being relevant to your demographic
The goal of creating a strong social media plan is to engage patients outside of the exam room, keep them informed and keep them communicating with physicians.
3 KEYS TO HEALTHCARE LEAD GENERATION
The healthcare industry is quickly changing from traditional to digital so online lead generation is more important that ever before!
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