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In today’s patient driven, hyper-competitive healthcare landscape, a great marketing strategy is critical to success. The problem is that many small and medium sized firms don’t have the resources to invest in a full time Chief ...

Social media is constantly evolving. Which means that the ways in which users interact with posts and content will change continually. To be successful, marketers need to stay aware of new and emerging trends across the ...

A few weeks ago, a friend told me about his chronic knee pain and his decision to book an appointment finally. “I kept seeing the same clinic pop up online, in articles, and on social media. ...

“Your Ambulatory Surgery Center could be under fire.” A new era of healthcare compliance has arrived, and the stakes for ASCs have never been higher. The Department of Health and Human Services has issued a clear ...

The vast majority of hospital websites collect information. This might be happening even if you aren’t aware of it. As a result, ensuring your website complies with HIPAA regulations is critical. Even unintended data breaches can ...

Welcome to the world of voice keyword search, where technology meets convenience! As a leading healthcare marketing agency, PatientX Agency is always at the forefront of innovative strategies to help healthcare providers and B2B healthcare-related businesses ...

In 2023, the FTC fined Better Help and GoodRx for failing to protect patients’ private health information under HIPAA rules. Regulators also notified 130 or so hospital systems that healthcare entities were responsible for safeguarding PHI–even ...

Over 50,000 Americans are expected to die from colorectal cancer in 2024. This makes colon cancer the third leading cause of cancer-related death in men (and fourth in women). What makes these numbers particularly tragic is ...

Everyone’s talking about AI–and for good reason, especially in the healthcare marketing space. These sophisticated algorithms can help you analyze vast swaths of data, free you from many mundane tasks, and even offer 24/7 support for ...

How the Third Party Payer System Increases the Cost of Healthcare The American healthcare system offers some unique challenges–both for clinics and for patients. In large part, that’s because the American medical ecosystem operates under the ...

In today’s complex healthcare landscape, navigating the myriad challenges is a task that requires strategic thinking, adaptability, and resilience. With pressures such as decreasing reimbursements, increasing costs, and legislative complexities, the road ahead seems daunting. However, ...