Get Your Website Audit Today

Unlock insights and strategies for healthcare marketing to enhance your website's performance and security. Request a comprehensive website audit to identify areas for improvement and ensure optimal functionality.

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The New Patient Journey: How To Attract Patients Before They Need You

Patient Experience

March 17, 2025

The New Patient Journey: How To Attract Patients Before They Need You

A few weeks ago, a friend told me about his chronic knee pain and his decision to book an appointment finally. “I kept seeing the same clinic pop up online, in articles, and on social media. ...

Michael Winkleman

CEO & Founder
Read more
ASCs and Nondiscriminatory Compliance

ADA Compliance

, ASCs

September 13, 2024

ASCs and Nondiscriminatory Compliance

“Your Ambulatory Surgery Center could be under fire.” A new era of healthcare compliance has arrived, and the stakes for ASCs have never been higher. The Department of Health and Human Services has issued a clear ...

Michael Winkleman

CEO & Founder
Read more
Is Your Hospital Website HIPAA Compliant?

HIPAA

, Websites

June 18, 2024

Is Your Hospital Website HIPAA Compliant?

The vast majority of hospital websites collect information. This might be happening even if you aren’t aware of it. As a result, ensuring your website complies with HIPAA regulations is critical. Even unintended data breaches can ...

Kimberly Winkleman

COO
Read more

Unlock insights to enhance your website's performance and security. Request a comprehensive website audit to identify areas for improvement and ensure optimal functionality.

More details
Unlocking the Potential of Voice Keyword Search in Healthcare Marketing

ADA Compliance

, Inbound Marketing

, Patient Experience

June 12, 2024

Unlocking the Potential of Voice Keyword Search in Healthcare Marketing

Welcome to the world of voice keyword search, where technology meets convenience! As a leading healthcare marketing agency, PatientX Agency is always at the forefront of innovative strategies to help healthcare providers and B2B healthcare-related businesses ...

Kimberly Winkleman

COO
Read more
What You Need to Know About Analytics and HIPAA

HIPAA

June 3, 2024

What You Need to Know About Analytics and HIPAA

In 2023, the FTC fined Better Help and GoodRx for failing to protect patients’ private health information under HIPAA rules. Regulators also notified 130 or so hospital systems that healthcare entities were responsible for safeguarding PHI–even ...

Kimberly Winkleman

COO
Read more
Get the Message Out During Colon Cancer Awareness Month

Healthcare

February 27, 2024

Get the Message Out During Colon Cancer Awareness Month

Over 50,000 Americans are expected to die from colorectal cancer in 2024. This makes colon cancer the third leading cause of cancer-related death in men (and fourth in women). What makes these numbers particularly tragic is ...

Kimberly Winkleman

COO
Read more
Top Five Things That Still Need a Human Touch in an AI World

AI

November 10, 2023

Top Five Things That Still Need a Human Touch in an AI World

Everyone’s talking about AI–and for good reason, especially in the healthcare marketing space. These sophisticated algorithms can help you analyze vast swaths of data, free you from many mundane tasks, and even offer 24/7 support for ...

Kimberly Winkleman

COO
Read more
How the Third Party Payer System Increases the Cost of Healthcare

Marketing

, Patient Experience

November 9, 2023

How the Third Party Payer System Increases the Cost of Healthcare

How the Third Party Payer System Increases the Cost of Healthcare The American healthcare system offers some unique challenges–both for clinics and for patients. In large part, that’s because the American medical ecosystem operates under the ...

PatientX Agency

Read more
The Vital Role of Healthcare Marketing in Today’s Complex Environment

Healthcare

, Marketing

August 28, 2023

The Vital Role of Healthcare Marketing in Today’s Complex Environment

In today’s complex healthcare landscape, navigating the myriad challenges is a task that requires strategic thinking, adaptability, and resilience. With pressures such as decreasing reimbursements, increasing costs, and legislative complexities, the road ahead seems daunting. However, ...

Kimberly Winkleman

COO
Read more
Hashtags for ASCs

Marketing

, Patient Experience

August 28, 2023

Hashtags for ASCs

Most healthcare organizations have (sometimes reluctantly) come to admit that they need a social media presence. From Ambulatory Surgery Centers to neighborhood clinics, healthcare companies know that social media posts are your chance to meet patients ...

Kimberly Winkleman

COO
Read more
How to Get Started with Healthcare Social Media Marketing

Marketing

, Patient Experience

August 14, 2023

How to Get Started with Healthcare Social Media Marketing

Setting Up Business Pages on Facebook, Instagram, and LinkedIn Love it or hate it, social media is a critical marketing tool for doctors, clinics, and healthcare organizations. And that can be intimidating. Left to its own ...

Kimberly Winkleman

COO
Read more

Get Your Website Audit Today

Unlock insights and strategies for healthcare marketing to enhance your website's performance and security. Request a comprehensive website audit to identify areas for improvement and ensure optimal functionality.

More details

Patient Experience

March 17, 2025

The New Patient Journey: How To Attract Patients Before They Need You

A few weeks ago, a friend told me about his chronic knee pain and his decision to book an appointment finally. “I kept seeing the same clinic pop up online, in articles, and on social media. ...

Michael Winkleman

CEO & Founder
Read more

ADA Compliance

, ASCs

September 13, 2024

ASCs and Nondiscriminatory Compliance

“Your Ambulatory Surgery Center could be under fire.” A new era of healthcare compliance has arrived, and the stakes for ASCs have never been higher. The Department of Health and Human Services has issued a clear ...

Michael Winkleman

CEO & Founder
Read more

HIPAA

, Websites

June 18, 2024

Is Your Hospital Website HIPAA Compliant?

The vast majority of hospital websites collect information. This might be happening even if you aren’t aware of it. As a result, ensuring your website complies with HIPAA regulations is critical. Even unintended data breaches can ...

Kimberly Winkleman

COO
Read more

ADA Compliance

, Inbound Marketing

, Patient Experience

June 12, 2024

Unlocking the Potential of Voice Keyword Search in Healthcare Marketing

Welcome to the world of voice keyword search, where technology meets convenience! As a leading healthcare marketing agency, PatientX Agency is always at the forefront of innovative strategies to help healthcare providers and B2B healthcare-related businesses ...

Kimberly Winkleman

COO
Read more

HIPAA

June 3, 2024

What You Need to Know About Analytics and HIPAA

In 2023, the FTC fined Better Help and GoodRx for failing to protect patients’ private health information under HIPAA rules. Regulators also notified 130 or so hospital systems that healthcare entities were responsible for safeguarding PHI–even ...

Kimberly Winkleman

COO
Read more

Healthcare

February 27, 2024

Get the Message Out During Colon Cancer Awareness Month

Over 50,000 Americans are expected to die from colorectal cancer in 2024. This makes colon cancer the third leading cause of cancer-related death in men (and fourth in women). What makes these numbers particularly tragic is ...

Kimberly Winkleman

COO
Read more

AI

November 10, 2023

Top Five Things That Still Need a Human Touch in an AI World

Everyone’s talking about AI–and for good reason, especially in the healthcare marketing space. These sophisticated algorithms can help you analyze vast swaths of data, free you from many mundane tasks, and even offer 24/7 support for ...

Kimberly Winkleman

COO
Read more

Marketing

, Patient Experience

November 9, 2023

How the Third Party Payer System Increases the Cost of Healthcare

How the Third Party Payer System Increases the Cost of Healthcare The American healthcare system offers some unique challenges–both for clinics and for patients. In large part, that’s because the American medical ecosystem operates under the ...

PatientX Agency

Read more

Healthcare

, Marketing

August 28, 2023

The Vital Role of Healthcare Marketing in Today’s Complex Environment

In today’s complex healthcare landscape, navigating the myriad challenges is a task that requires strategic thinking, adaptability, and resilience. With pressures such as decreasing reimbursements, increasing costs, and legislative complexities, the road ahead seems daunting. However, ...

Kimberly Winkleman

COO
Read more

Marketing

, Patient Experience

August 28, 2023

Hashtags for ASCs

Most healthcare organizations have (sometimes reluctantly) come to admit that they need a social media presence. From Ambulatory Surgery Centers to neighborhood clinics, healthcare companies know that social media posts are your chance to meet patients ...

Kimberly Winkleman

COO
Read more

Marketing

, Patient Experience

August 14, 2023

How to Get Started with Healthcare Social Media Marketing

Setting Up Business Pages on Facebook, Instagram, and LinkedIn Love it or hate it, social media is a critical marketing tool for doctors, clinics, and healthcare organizations. And that can be intimidating. Left to its own ...

Kimberly Winkleman

COO
Read more
>> show more <<

Patient Experience

March 17, 2025

The New Patient Journey: How To Attract Patients Before They Need You

A few weeks ago, a friend told me about his chronic knee pain and his decision to book an appointment finally. “I kept seeing the same clinic pop up online, in articles, and on social media. ...

Michael Winkleman

CEO & Founder
Read more

ADA Compliance

, ASCs

September 13, 2024

ASCs and Nondiscriminatory Compliance

“Your Ambulatory Surgery Center could be under fire.” A new era of healthcare compliance has arrived, and the stakes for ASCs have never been higher. The Department of Health and Human Services has issued a clear ...

Michael Winkleman

CEO & Founder
Read more

HIPAA

, Websites

June 18, 2024

Is Your Hospital Website HIPAA Compliant?

The vast majority of hospital websites collect information. This might be happening even if you aren’t aware of it. As a result, ensuring your website complies with HIPAA regulations is critical. Even unintended data breaches can ...

Kimberly Winkleman

COO
Read more

ADA Compliance

, Inbound Marketing

, Patient Experience

June 12, 2024

Unlocking the Potential of Voice Keyword Search in Healthcare Marketing

Welcome to the world of voice keyword search, where technology meets convenience! As a leading healthcare marketing agency, PatientX Agency is always at the forefront of innovative strategies to help healthcare providers and B2B healthcare-related businesses ...

Kimberly Winkleman

COO
Read more

HIPAA

June 3, 2024

What You Need to Know About Analytics and HIPAA

In 2023, the FTC fined Better Help and GoodRx for failing to protect patients’ private health information under HIPAA rules. Regulators also notified 130 or so hospital systems that healthcare entities were responsible for safeguarding PHI–even ...

Kimberly Winkleman

COO
Read more

Healthcare

February 27, 2024

Get the Message Out During Colon Cancer Awareness Month

Over 50,000 Americans are expected to die from colorectal cancer in 2024. This makes colon cancer the third leading cause of cancer-related death in men (and fourth in women). What makes these numbers particularly tragic is ...

Kimberly Winkleman

COO
Read more

AI

November 10, 2023

Top Five Things That Still Need a Human Touch in an AI World

Everyone’s talking about AI–and for good reason, especially in the healthcare marketing space. These sophisticated algorithms can help you analyze vast swaths of data, free you from many mundane tasks, and even offer 24/7 support for ...

Kimberly Winkleman

COO
Read more

Marketing

, Patient Experience

November 9, 2023

How the Third Party Payer System Increases the Cost of Healthcare

How the Third Party Payer System Increases the Cost of Healthcare The American healthcare system offers some unique challenges–both for clinics and for patients. In large part, that’s because the American medical ecosystem operates under the ...

PatientX Agency

Read more

Healthcare

, Marketing

August 28, 2023

The Vital Role of Healthcare Marketing in Today’s Complex Environment

In today’s complex healthcare landscape, navigating the myriad challenges is a task that requires strategic thinking, adaptability, and resilience. With pressures such as decreasing reimbursements, increasing costs, and legislative complexities, the road ahead seems daunting. However, ...

Kimberly Winkleman

COO
Read more

Marketing

, Patient Experience

August 28, 2023

Hashtags for ASCs

Most healthcare organizations have (sometimes reluctantly) come to admit that they need a social media presence. From Ambulatory Surgery Centers to neighborhood clinics, healthcare companies know that social media posts are your chance to meet patients ...

Kimberly Winkleman

COO
Read more

Marketing

, Patient Experience

August 14, 2023

How to Get Started with Healthcare Social Media Marketing

Setting Up Business Pages on Facebook, Instagram, and LinkedIn Love it or hate it, social media is a critical marketing tool for doctors, clinics, and healthcare organizations. And that can be intimidating. Left to its own ...

Kimberly Winkleman

COO
Read more