Healthcare
Categories
Healthcare
Get the Message Out During Colon Cancer Awareness Month
Over 50,000 Americans are expected to die from colorectal cancer in 2024. This makes colon cancer the third leading cause of cancer-related death in men (and fourth in women). What makes these numbers particularly tragic is that colon cancer can often be successfully treated–but early detection is key to a good prognosis. That’s why Colon […]
Get the Message Out During Colon Cancer Awareness Month
Healthcare
, Marketing
The Vital Role of Healthcare Marketing in Today’s Complex Environment
In today’s complex healthcare landscape, navigating the myriad challenges is a task that requires strategic thinking, adaptability, and resilience. With pressures such as decreasing reimbursements, increasing costs, and legislative complexities, the road ahead seems daunting. However, one investment remains crucial and promising: Healthcare Marketing. The temptation to cut marketing costs increases significantly when financial pressures […]
The Vital Role of Healthcare Marketing in Today’s Complex Environment
Healthcare
, Marketing
, Patient Experience
, Research
How Healthcare Leaders Drive Culture and Employee Recruitment
Today’s hiring climate can be challenging for healthcare companies. Ensuring adequate staffing has become a daily concern. As a result, many companies are instituting recruitment campaigns. At the heart of many of these campaigns is a role that is not discussed often enough: the role of healthcare leaders. After all, healthcare executive leaders play a […]
How Healthcare Leaders Drive Culture and Employee Recruitment
Healthcare
, Marketing
, Patient Experience
, Research
Struggling to Retain Talented Healthcare Workers?
It’s one thing to hire new talent. It’s another thing to get them to stay. In the wake of Covid-19 (and the way people have reacted to healthcare professionals since), retaining top talent has been a significant challenge across the healthcare field. At the same time, retaining talented healthcare professionals within a facility is critical […]
Struggling to Retain Talented Healthcare Workers?
Healthcare
, Patient Experience
What Your Patients Want to See on Your Medical Website
Healthcare related queries account for over 7% of organic searches on Google, accounting for over 1 billion searches a day. This means that the modern patient journey no longer begins in your waiting room–it begins on your website. Today’s patients demand a smooth and seamless website experience across devices and platforms–from iPhones to desktops. So […]
What Your Patients Want to See on Your Medical Website
Healthcare
, Healthcare Billing
, Price Transparency
The Transparent Advantage of Price Transparency
Billing and pricing are important aspects of the patient experience, and making pricing transparent for patients is something healthcare providers are doing to create better experiences. While wait times and quality of care often receive more focus for offering a better patient experience, the finances of care are equally important for patients. Imagine you needed […]
The Transparent Advantage of Price Transparency
ASCs
, Healthcare
, Misc
How to Market the Growth of ASCs
Healthcare is constantly evolving, and ASCs might be the next step in that evolution.
How to Market the Growth of ASCs